MAKE HOW
YOU SELL
WHY YOU WIN

 
Prospecting Prospecting

Build Quality Pipeline

Stop killing leads with automation, and connect on a human level. Membrain's Sales Engagement playbooks provide the workflow guidance and tools to engage in a more human way, yet disciplined and structured.

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Opportunities Active Pipeline

Improve Your Win Rates

Sales teams that follow a structured sales process achieve 48% higher win-rates. Membrain makes it easy for your team to execute your sales strategy by actively guiding your team with an easy to use process.

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Account Growth Account Growth

Grow Your Best Accounts

Always know who your best customers are. Membrain guides your teams to expand relationships, better understand customers, execute plans, and gain the insights needed to super power your efforts.

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Elevate Elevate

Grow Your People

Support the growth of the most essential asset for any company. The People. Identify strengths, uncover areas for improvement, and create tailored development plans that resonate with each individual team member.

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What makes Membrain different?

Hear founder George Brontén's story—and how Membrain is built to empower B2B companies committed to growth.

Enable Your Team to Drive Successful Behaviors

Is your sales training forgotten or ignored? Is your sales collateral hard to find?

Membrain drives winning behaviors by placing content in context, enabling skills development and alignment. Membrain allows you to integrate educational information, sales collateral, and guides in the right context - your sales process.

Content Hub

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Illustration03-Coach Your Sales Team_large

Effectively Coach Your Sales Team

Hard to find the time to coach? Difficult to know who to coach, how, and when? Do you have to rely on a small group of top performers to reach revenue targets? Sales coaching has proven to be the leading driver in increasing sales performance, but too few do it well.

Membrain equips sales leaders to effectively coach their team by providing the information, context, and tools needed to coach sales teams to higher performance.

Sales Coaching

Continually Optimize Your Sales Strategy

Does your team rely on discounts to win? Is your pipeline full of deals that will never close? Can’t trust your forecasts?

Membrain helps you continually optimize your sales strategy to build predictable sales performance and a sustainable competitive advantage. Membrain gives you all the tools you need to stay one step ahead.

Membrain Analytics

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Quote Icon
Membrain, out of the box, is the most complete sales enablement platform on the market. It has all of the right dashboards, analysis, behavior tracking, and process integration. And salespeople actually live in Membrain.
Brian Kavicky, Lushin, Inc.
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25 %
Revenue Increase
portrait-revenue-increase-membrain-testimonial-sven-erik
Sven-Erik Gustafsson
Sales Director at Scania Mining
We looked at CRM tools, but none really worked with the sales process we had developed. We needed more. We have long sales cycles, with different types of key performance indicators, and many personalities involved in a complex sale.
2 X
WIN RATE
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Nate Lelle
Executive Vice President at Meyer-Najem Construction
Using Membrain’s Playbook capabilities has kept not only my team, but me, consistently moving prospects through the sales process to a more predictable outcome. Our win rates have doubled with the help of Membrain.
104 %
QUOTA ATTAINMENT
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Roberto Scott
Sales Director at Analitek
Membrain was a game changer. It helped us to the next stage of our growth journey, and scale with a standard process in place. We increased quota attainment from ~50% before Membrain to 104%. It’s very intuitive and easy to teach. It just works.

Membrain FAQ

Who is the Membrain B2B Growth Platform for?

Membrain is for B2B companies that are truly committed to growth, organizations that sell complex solutions, manage longer sales cycles, and navigate multiple stakeholders in every deal.  It’s ideal for midsize to enterprise teams that rely on structure, methodology, and consistent execution to win high-value deals. If your sales success depends on guiding buyers through a multi-step decision process, Membrain is built for you.

How will Membrain help me improve my sales effectiveness?

Membrain helps your team focus on the right activities and behaviors that actually move deals forward. It embeds your process, reinforces best practices, highlights risks early, and gives sales leaders clarity on where to coach. Instead of simply tracking what has happened, Membrain guides how to execute, improving consistency, forecast accuracy, deal quality, and overall sales performance. The result is stronger habits, better conversations, and more predictable growth across your entire organization.

What makes Membrain different from other B2B Growth platforms?

Membrain is the only platform built around the idea that people are your most powerful growth engine. Our technology is designed to reinforce the right behaviors, guide your methodology, and make coaching and execution easier every day.
What sets us apart:
  • Technology built for complex B2B sales, not adapted from transactional CRMs
  • A global partner network of world-class sales trainers and experts who embed their methodologies directly into Membrain
  • A relentless focus on the human component, skills, behavior, alignment, and accountability
  • Deep support for execution, not just analytics
  • Founded in Sweden, with sales and customer success teams in Europe and the US to support your growth worldwide

The combination of technology, people, and process is what makes Membrain truly unique.

Can I embed my sales methodologies or sales processes in Membrain?

Yes. Membrain is built precisely for that. You can embed your entire sales methodology, including stages, milestones, qualification criteria, content, workflows, and coaching prompts, directly into the platform. This turns your way of selling into a shared, guided framework that ensures consistency, clarity, and improved execution across every deal and every salesperson.

What integrations does Membrain support?

Membrain integrates seamlessly with the essential tools your teams already use, including email and calendar systems, video and communication platforms, sales- and marketing tools. With an open API and Zapier support, Membrain can connect to hundreds of business applications to create a unified, efficient tech ecosystem that supports your entire sales process.

How does Membrain handle data security and privacy?

Membrain is SOC2 Type 1 compliant, ensuring the highest standards of data security, availability, and confidentiality.

Membrain Is CRM and Sales Enablement Combined. When HOW You Sell Matters!

A three-time Top Sales CRM winner, a Top Sales Tool for five years straight and named the Top Sales Enablement Technology three years in a row. Membrain is the only software named as a G2 Crowd High Performer in each of the CRM, Sales Performance Management, Sales Coaching and Sales Enablement categories.

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JOIN CLIENTS IN
80+ COUNTRIES

From north to south, east to west, Membrain has thousands of happy clients all over the world.

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